What is MoEngage?
MoEngage is an insights-led customer engagement platform built for marketers and product owners. It helps consumer brands adapt quickly to evolving customer expectations through real-time insights and personalized cross-channel communications. MoEngage provides a 360° view of customers and enables seamless engagement across multiple channels.
Key Features of MoEngage
- Cross-Channel Marketing: Engage customers in real-time via their preferred channels based on behaviors, attributes and preferences
- Customer Insights: Gain a unified view of customer data and AI-driven insights without dealing with data silos
- Web & App Personalization: Deliver personalized experiences on websites and mobile apps
- Real-Time Transactional Alerts: Send timely updates and notifications to customers via multiple channels
- Artificial Intelligence: AI capabilities for predictive insights, campaign optimization and content creation
- Enterprise-grade Scale & Security: Handles engagement for 20% of the world's population monthly
How to Use MoEngage
- Gain customer insights through the 360° customer view and AI-driven analytics
- Segment customers based on behaviors, attributes and preferences
- Create personalized cross-channel campaigns (push notifications, email, SMS, etc.)
- Automate customer journeys and engagement flows
- Analyze campaign performance and optimize based on insights
- Leverage AI for predictive analytics and content optimization
Pricing
MoEngage does not publicly disclose pricing information. Interested companies need to contact MoEngage for a custom quote based on their specific requirements and scale.
Helpful Tips for Using MoEngage
- Leverage the AI capabilities to gain deeper customer insights and optimize campaigns
- Use the cross-channel features to create seamless omnichannel experiences
- Take advantage of the personalization tools to deliver highly relevant content
- Utilize the analytics dashboards to continually measure and improve performance
- Work with MoEngage's customer success team to maximize value from the platform
Frequently Asked Questions
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What industries does MoEngage serve? MoEngage serves various industries including Financial Services, Media & Entertainment, Food & Beverage, Travel & Hospitality, and Retail & E-commerce.
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Is MoEngage suitable for both B2C and B2B companies? While MoEngage can be used by B2B companies, it is primarily designed for and used by B2C brands.
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What channels does MoEngage support? MoEngage supports multiple channels including push notifications, email, SMS, web personalization, in-app messaging, and more.
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Does MoEngage offer integration with other marketing tools? Yes, MoEngage offers integrations with various marketing, analytics, and customer data platforms through its App Marketplace.
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How does MoEngage ensure data security and privacy? MoEngage provides enterprise-grade security and complies with global data protection regulations to ensure customer data is kept safe and secure.